The Houston International Festival is
a non-profit organization dedicated to teaching Houstonians and
visitors about countries and people around the world. Since its
inception in 1971, the Houston International Festival has grown into
one of the nation's largest urban festivals, with cultural
entertainment and a world-class music lineup.
The new Web site is powered by Schipul - The Web Marketing Company's (www.schipul.com)
proprietary software, Tendenci, and incorporates many community-focused
features. Tendenci, online membership management software, allows
Houston International Festival staff and contributors to add Web pages,
articles and press releases with its Content Management System (CMS).
This enables contributions from the International Festival's worldwide
network of global supporters, scholars and leaders - regardless of
their physical location.
True
Light Resources is providing an array of on and offline graphic design
work for the Houston International Festival - including Web site,
e-mail newsletter, volunteer pieces and print material design. The
True Light Resources team has worked extensively with other
socially-minded organizations (such as The Center Serving Person's with
Mental Retardation - www.CRI-USA.org and www.SaveTheCenter.org)
"The
Houston International Festival offers a wonderful opportunity for us to
work with an amazing organization that is passionate about social
awareness," Tracey Lee Wallace, Co-Founder True Light Resources, said.
"We admire the iFest team's sense of integrity and community and are
proud to help them with this very important mission."
The
International Festival will use their new online presence to help
expand their year-long educational programs by providing Houston-area
students with fun and interesting global news and trivia. The site
will also be essential to future iFest attendees when planning their
Festival visit.
"We
have been so fortunate to have such a strong and passionate
international community of supporters - whether it's for our education
initiatives, our world music fans or our academic friends," Tracy
Golden, iFest Marketing Director said. "It is beyond exciting for us
to see how True Light Resources will help shape our marketing and
advertising message and to move forward with a strong online presence
through Tendenci."
About The Houston International Festival - is
all about celebrating diversity and learning about different cultures.
iFest is all about making our children, the future generation, global
citizens. The Houston International festival evolved from an idea to
foster goodwill relations with other countries and to stimulate
international trade - a natural move for the fourth largest city in the
nation with the country's busiest port in foreign waterborne commerce.
The festival today has grown into one of the nation's largest urban
festivals, with cultural entertainment and a music lineup that can
rival that of any festival from around the world. Through art, dance,
music, food and more, the Houston International Festival is a vehicle
to learn about other traditions, cultures, customs and lifestyles. For
more information about the Houston International Festival call
713.654.8808 or visit www.iFest.org
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